Written by: Bjork Ilagan, Elaiza Castro, Heleina Taeza, Kyle Balleras, and Nicole Panis
Sometimes all you need to get through the day is a quick and easy fix, and what better snack to help you power through than a delectable burger? Can you already imagine it? Fresh buns, meaty patties, and tasty cheese- all in one big bite. Whether it’s a quick snack, a full meal, or something for ‘to-go’- you can never go wrong with a burger. What if we told you there’s a place where you can find these cravings without breaking the bank? With Boldog’s Burgers, you’re up for a mouthwatering experience at an affordable price point!
The spot where it all started
Boldog’s Burger shop exterior. Photo taken and edited by Nicole Panis.
Located in the heart of Aurora Hill, Boldog’s Burger is the ultimate hangout spot. It’s become a total staple for barkadas and couples looking for a chill place to vibe. Whether you’re grabbing a bite after school, catching up with friends, or enjoying a laid-back date, Boldog’s is the perfect spot to kick back and enjoy some delicious burgers. With a cozy, laid-back atmosphere, it’s especially popular with students who love how easy it is to swing by. Boldog’s isn’t just about burgers, it’s a place to enjoy and create memories with friends and loved ones that last a lifetime.
Boldog’s roots and the road ahead
Mr. Pervie Soriano, owner of Boldog’s Burger, with his main staff and their dishes. Photo taken and edited by Bjork Ilagan.
Managed by Mr. Pervie Soriano, Boldog’s Burger celebrated a major milestone on March 11, 2025, marking its 1st anniversary in the food industry. What began as a modest convenience store has evolved into a local favorite, serving up much more than their popular cheesy burgers.
Over the past year, they have expanded their menu to include milk teas, fruity drinks, homey rice meals, cheesy fries, and more hearty meals– blending classic comfort foods at an affordable price while adapting to the latest food trends all at the same time. But Boldog’s Burger isn’t just about their foods; it has become a go-to meeting spot where lasting memories and meaningful connections are made among its customers.
What’s the secret sauce behind Boldog’s Burger’s success? It’s their perfect balance of location, price, and quality. As they look ahead, Boldog’s is set to continue expanding their space and menu– growing alongside local and loyal customers.
Serving it up with Pinoy Pop Culture
Boldog’s Burger Menu. Photo taken and edited by Heleina Taeza.
Playing around with Filipino and Gen Z trends, Boldog’s presents itself as a fun and friendly brand from its conceptualization to its growing menu. Mr. Pervie explained that their choice of burgers as their first dish sprung from Filipino vlogger Malupiton’s “burger ka sa’kin” phrase. Furthermore, they followed that branding through their menu, with their Maricheese cheeseburger coined after combining “marites” and cheese. Their Marilog sandwich, on the other hand, takes inspiration from Filipino musician Dionela’s “Marilag” and the sandwich’s main component, egg.
Cheesy Delights and Pinoy Flavor Are Just a Delivery Away!
Boldog’s Burger Dishes. Photo taken and edited by Kyle Balleras.
Boldog is a budget-friendly hangout spot, popular among students, who make up 80% of its customers. They serve burgers, hotdog and egg sandwiches, fries, milk tea, fruit tea, and newly launched rice meals—all paired with their signature cheese sauce. A standout is their homemade Shanghai rice, drizzled with this creamy, flavorful sauce. They deliver anywhere in Baguio and accept bulk orders for gatherings, meetings, and celebrations. Affordable and cheesy-good, Boldog is a must-try!
Boldog’s Best Bites
From hearty burgers to clever combos, Boldog’s Burger comes up with dishes that satisfy your cravings! You can choose from loaded burgers, juicy hotdogs, crispy fries, and so much more! Here’s a taste of Boldog’s best selections!
BURGER OVERLOAD
Boldog’s Burger Overload. Photo taken and edited by Bjork Ilagan.
A delicious burger meal with a perfect combination of a juicy patty, fresh lettuce, tomato, cucumber, sunny-side-up egg, gooey melted cheese, and a side of cheesy fries. For just 89 pesos, you already got yourself an affordable comfort food!
HAKDOG ULTIMATE
Boldog’s Hakdog Ultimate. Photo taken and edited by Nicole Panis.
For just 89 pesos, you get a mouthwatering hotdog loaded with fresh lettuce, crunchy cucumber, a perfectly cooked egg, and a side of crispy fries. Drizzled with a sweet sauce that balances the savory flavors, every bite is pure satisfaction. It’s the perfect snack that’s both delicious and budget-friendly!
MARILOG
Boldog’s Marilog. Photo taken and edited by Kyle Balleras.
Inspired by Dionela’s Marilag, it’s a toasted sandwich filled with fluffy scrambled egg, savory Spam, and crisp nori flakes. At just 59 pesos, it’s affordable and satisfying. The creamy eggs, rich Spam, and umami-packed nori create an irresistible bite. Just thinking about it makes me crave another!
BOLDOG’S TAMBALAN
Boldog’s Tambalan. Photo taken and edited by Heleina Taeza.
Boldog’s isn’t Boldog’s without its fun combinations, such as a snack and beverage in one. This dish plays with pairings such as fries, hotdogs, and lumpiang shanghai with your choice of drink. Priced from 49 to 69 pesos, Boldog’s Tambalan is perfect for a quick merienda or something to munch on while you’re on the go!
BOLDOG’S SHANGHAI RICE
Boldog’s Shanghai Rice. Photo taken and edited by Heleina Taeza.
With three chunky pieces of their homemade lumpiang shanghai, fried egg, lettuce, and some rice, the dish gives a promising start to their upcoming rice bowl line. At just 79 pesos you’re sure to have a full and happy tummy!
Boldog’s Drink Creations
Boldog’s Drinks. Photo taken and edited by Elaiza Castro.
Boldog’s drinks are also on the line. They offer various types of beverages such as milk tea, fruit tea, coffee-based, and milk-based drinks with several flavors each type. Let’s start with their milk teas, which will not overwhelm you with sweetness. Their fruit teas have that kind of sweetness and flavor even after the ice melts just until the last sip. On the other hand, their coffee and milk-based drinks have their own kind of kick! Coffee-based drinks are well-prepared by their baristas, and milk-based beverages have their own distinctive taste, with every flavor giving a milky fruity taste. Overall, Boldog’s Burger will provide refreshments to satisfy your taste and quench your thirst!
Beyond building burgers and snacks, Boldog’s is also good at building bonds. As an Aurora Hill staple, Boldog’s is there to be your fave spot! Give them a visit now at 24 North Central Aurora Hill Baguio City, just right in front of the Baguio City Police Sub Station 6. But if you feel like enjoying your burger at home, you can order by contacting them on their Facebook page. Become a frequent customer and you can get one of those loyalty cards and get sulit discounts and offers!